Format & Placement: Advancing Your Business premiered online September 2, 2009. The program will be made available to broadcast radio as of October, 2009, at which time the program will adopt a 3-hour weekly format. Listener calls are are prearranged, giving the program a "live" sound, while making it easier to place the program anywhere within your program schedule at your descression.

Audience: The program is targeting to business owners and managers, aspiring entrepreneurs, as well as sales and marketing professionals. According to the Small Business Administration, more than half of the adult U.S population is either self-employed or aspires to be self-employed, which assures a considerable potential audience in any size market.

Approach: Advancing Your Business features expert interviews and call-in questions. While the value of the content is paramount, a very high priority is placed on the production and entertainment value of the program. The show is best described as an "info-tainment" business call-in program.

Delivery: FTP download. New program available every Wednesday morning.

Terms: Barter: 16 min, 40 sec. local avails/news / 6 minutes network per hour.

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For more syndication information, please email info@kentcovington.com or call (888) 669-5368.